Snoop Dogg is keeping busy and making waves in both the entertainment and business worlds. Just days after being named as a new coach on The Voice USA, the rapper launched a new product in the UK, adding to his growing business portfolio.
New Coach on ‘The Voice USA’
Snoop Dogg, 52, is set to join the coaching panel of The Voice USA for its 26th season. He will be alongside Michael Bublé, with both artists bringing fresh energy to the show. They will join returning coaches Reba McEntire and Gwen Stefani, replacing outgoing coaches Chance the Rapper, Dan + Shay, and John Legend.
Reba McEntire announced Snoop’s addition with excitement, saying, “Folks, we’ve got a rookie taking the chair. I can’t wait for him to join us — so I can beat him. Everyone please welcome the D-O-double-G, Snoop Dogg!”
Fans’ Reaction
The announcement generated a lot of excitement among fans. One user on Twitter commented, “This is the best thing that’s ever been announced if I’m being so honest, Reba and Snoop!?! I’ll never get over this!” Another added, “I only watch when Gwen’s on. But now Snoop? What a great group of coaches.”
Snoop himself expressed his enthusiasm about joining the show, saying, “Since Reba is the queen of ‘The Voice’ who brings the sparkle, I can be the king who brings the style, the funk, and the fun.” Notably, this won’t be Snoop’s first appearance on the show; he previously served as a mentor in season 20.
Expanding the Wine Venture
In addition to his new role on The Voice USA, Snoop Dogg has expanded his wine venture with the release of Cali Blanc in the UK. This follows the success of his Cali Red and Cali Rosé wines. The new sauvignon blanc offers fans a unique interactive experience with a QR code on the label that allows them to “Ask the Doggfather” questions using augmented reality technology.
Snoop described the new product, stating, “After the success of Cali Red and Cali Rosé, it was only natural to bring Cali Blanc to my fans in the UK. Chilled or over ice, it’s that perfect option for the summertime.”
Business and Entertainment Synergy
Snoop Dogg’s latest ventures underscore his ability to blend his entertainment career with entrepreneurial endeavors. His foray into the wine industry has been well-received, and his upcoming role on The Voice USA promises to bring a new dynamic to the popular singing competition. As he continues to expand his brand, fans and audiences can expect more innovative and exciting projects from the multi-talented artist.